Alexandra Palace
Britain's only ridge venue, home to the PDC World Darts Championship.
All Alexandra Palace Experiences
Browse our curated portfolio of hospitality packages across the calendar.
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The Imperial promise
Why book with Imperial
Completely hands-off from start to finish
Tell us what you're after and we'll plan the rest. All you have to do is show up.
Everything you need at your fingertips
Store all your event information, tickets, and contact details in one convenient place
Late checkout
Tasting menu
Restaurant reservation
Birthday surprise
Flight upgrades
Trip extension
Add personal touches to your trip
Make a request and our team will do everything they can to make it happen
On-site team
Our hosts are with you from arrival to checkout. There is always someone on the ground.
ATOL protected
Every package is financially protected under our ATOL licence. Your booking is secure end to end.
The headline fixtures
Flagship experiences hand-picked by our hosts. The weekend they would book for their own clients first.
Ready to experience the world's greatest alexandra palace?
From trackside at Monaco to Centre Court at Wimbledon. Let our team curate your perfect sports hospitality package.
From the editorial
Field guides, dress codes, and insider notes from our hosts on the ground.
Alexandra Palace, the Ally Pally, sits on a North London hill in Muswell Hill, with views south across the Thames basin. The PDC World Darts Championship has run there every Christmas-and-New Year since 2008, three weeks of theatre-room atmosphere on Britain's only ridge venue.
Why choose premium Alexandra Palace hospitality?
A night at the Ally Pally during the PDC World Championship is loud, theatrical, and the most fun corporate booking on the calendar. Hospitality moves your guests off the standing concourse and into the front blocks of the West Hall, with cabaret seating, dinner before the first session, and drinks served through every leg.
Every Alexandra Palace booking carries reserved front-block seats, pre-session dining, drinks throughout the card, and a named host through the night.
The ICE difference
Twenty-five years of working the PDC calendar. We know which row at the Ally Pally gets your guests on the broadcast camera without the broadcast-row premium, which post-session transfer beats the Wood Green crowd, and how the walk-on times pair with the corporate booking schedule.
Every package carries a named host, walk-on briefings the week before, and transfers timed around the last leg.
