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Daniella McBride
Daniella McBrideSales Manager

Daniella is a Sales Manager at Imperial Corporate Events, looking after clients across sport and music. She’ll talk through what you fancy, a concert or a day at the races, and make sure it lands the way you hoped. She’s an easy person to plan a day with, and she stays on it right through to the day itself.

Areas of expertise

Horse racingConcertsFormula 1Corporate hospitalitySales

Discover Daniella

Daniella’s favourite experiences

Ascot Racecourse
Luxe
Horse Racing

Royal Ascot

A day at Ascot with private box dining and afternoon tea

Enclosure accessChoice of dayReserved seats
Panoramic view of Centre Court at the All England Lawn Tennis Club, Wimbledon
Luxe
Tennis

The Championships, Wimbledon

Centre Court tennis at SW19

Centre CourtReserved seatStrawberries
Goodwood Festival of Speed
Motorsport

Goodwood Festival of Speed

Trackside dining and paddock access at Goodwood

MotorsportPaddock accessEnclosure access

Daniella’s articles

Henley Royal Regatta on the River Thames at Henley-on-Thames, enclosure marquees lining the bank
Rowing
Henley Royal RegattaDress CodeRowing

Henley Royal Regatta Dress Code: What the Stewards Enforce

Henley's Stewards' Enclosure enforces a real dress code: blazers and ties, hemlines below the knee.

4 min read01 May 2026
A lady wearing a blue hat at Royal Ascot Ladies Day
Horse Racing
Royal AscotLadies DayDress Code

Royal Ascot Ladies' Day Outfits: A Hat-by-Hat Field Guide

Hat rules, dress codes and the specifics stewards check at the Royal Ascot gate, by enclosure.

5 min read08 Apr 2026
Smartly-dressed men and women in the audience at Royal Ascot
Horse Racing
Royal AscotDress CodeHorse Racing

Royal Ascot Dress Code for Men: The Rules and the Common Mistakes

Morning dress rules are simple; the details catch most men out. What stewards enforce.

4 min read03 Apr 2026
Royal Albert Hall in Kensington, London at dusk
Concerts
Royal Albert HallDress CodeLondon

The Royal Albert Hall Dress Code: From the Proms to Cirque du Soleil

No enforced dress code at the Royal Albert Hall. What you wear depends on what you're seeing.

1 min read30 Mar 2026
The Royal Opera House in Covent Garden, London
Theatre
Royal Opera HouseDress CodeLondon

The Royal Opera House Dress Code: What You Can Actually Get Away With

No enforced code: smart-casual most nights, cocktail for first nights, black tie for galas.

2 min read20 Mar 2026

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Cameron CleaverManaging Director of Sheffield Sales
Chloe Burchell
Chloe BurchellEvent Manager
Emma Harrod
Emma HarrodManaging Director of Leicester Sales
Sian Jones
Sian JonesSport Events Operations Manager

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